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Dynamics 365 Marketing

Turn every audience into customers with journeys that run themselves

Plan campaigns, personalise content across email, social and events, and score leads automatically, so your marketing team spends less time on setup and more time on growth.
Book a free demo
See the customer journey
Live campaign · Spring launch

Performance

Reach
100%
Engagement
72%
Qualified leads
44%
Conversions
22%
Next step: a follow-up email is scheduled for leads who opened the last two messages.

Multichannel journeys

Email, social, web and events in one plan

AI-assisted content

Draft copy and images that match your brand

Lead scoring

Rank prospects by behaviour and fit

Attribution and ROI

See which campaigns drive pipeline

Capabilities

Everything your marketing team needs to plan, personalise and prove results

Customer journeys

Design multi-step journeys that adapt to each contact's actions.

Email marketing

Build responsive emails, test variants and send at the right time.

Event management

Run webinars and events with registration, reminders and follow-up.

Lead scoring

Prioritise prospects using engagement and profile signals.

Social and ads

Schedule posts and coordinate paid campaigns from one calendar.

Analytics and attribution

Track revenue impact by channel, campaign and segment.

The customer journey

From first touch to loyal customer, on one connected plan

Step 01

Attract

Reach the right audience with targeted ads and content.

Step 02

Engage

Respond to clicks, downloads and event sign-ups.

Step 03

Nurture

Send the next message based on behaviour and interest.

Step 04

Convert

Hand qualified leads to sales with full context.

Step 05

Retain

Keep customers informed and encourage repeat purchases.

Content and social

Create once, publish everywhere, and keep your brand consistent

Content tools help your team produce on-brand material faster, with approvals and a shared calendar.

AI-assisted content

Draft subject lines, landing page copy and social posts from a short brief, then edit before you publish.

Shared content calendar

Plan, review and schedule campaigns across teams so launches stay on track.

Brand consistency

Reusable templates and brand kits keep every message on-brand, in every market.

Lead scoring and Copilot

Know which leads are ready before your sales team picks up the phone

Copilot helps marketers write, segment and report faster, while lead scoring points sales to the prospects most likely to buy.
  • Suggests audience segments from campaign goals
  • Writes first drafts of emails and landing pages
  • Explains which campaigns drove the most pipeline

Lead score · Acme Logistics

  • Opened the last 3 emails (+18)
  • Attended product webinar (+25)
  • Visited pricing page twice (+20)
  • Job title matches target persona (+19)
Lead score
82%
Score 82 · Ready for sales follow-up
Industries

Campaigns that fit the way your sector sells

B2B software

Nurture long sales cycles with account-based journeys and event follow-up.

Retail and e-commerce

Promote launches, seasonal offers and loyalty programmes across channels.

Education

Drive enrolments with event campaigns, open-day reminders and nurture sequences.

Healthcare

Share patient education and service updates while respecting consent rules.

How we help

From a marketing audit to a running engine in weeks

We review your current campaigns, set up journeys and data, then train your team to run and improve them.
Weeks 1–2

Audit and plan

Review current campaigns, data and goals, and agree priority journeys.
  • Data and consent review
  • Journey map and KPIs
Weeks 3–6

Build and connect

Configure segments, emails, forms, scoring and integrations with your CRM.
  • Journeys and content templates
  • CRM and analytics connections
Week 7 onwards

Launch and improve

Go live, train your team and tune journeys using real results.
  • Team training
  • Monthly optimisation reviews
FAQ

Dynamics 365 Marketing questions, answered

Quick answers for teams considering Dynamics 365 Marketing.

It is Microsoft’s cloud platform for planning and running customer journeys across email, social, events and web, with lead scoring and analytics built in.

Organisations with several campaign channels, a sizeable contact database or a need to hand qualified leads to sales. Very small teams may start with simpler email tools, and we can help you choose.

Yes. It shares contact and lead data with Dynamics 365 Sales and Customer Service, and we build integrations with your other systems.

We set up consent capture, preference centres and retention rules so your marketing follows the regulations that apply to your markets.

It depends on your data, channels and number of journeys. After an assessment we give you a phased plan with clear milestones.

Yes. We offer managed support, monthly optimisation and training so your team keeps improving results.

Ready to run smarter campaigns?

Tell us about your audience and goals. We will suggest a practical scope and walk you through a demo built around your own journeys.
Book a free demo
Call us
CONTACT

We are ready to help!

Whether you are evaluating Customer Service, planning a migration or need help with an existing system, our team is ready to help. We usually reply within one business day.

Email

info@dynamicsxpert.com

Phone

+971 58 586 8875

Office

Hyderabad, Telangana, India

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