Dynamics 365 Marketing
Turn every audience into customers with journeys that run themselves
Live campaign · Spring launch
Performance
Multichannel journeys
Email, social, web and events in one plan
AI-assisted content
Draft copy and images that match your brand
Lead scoring
Rank prospects by behaviour and fit
Attribution and ROI
See which campaigns drive pipeline
Capabilities
Everything your marketing team needs to plan, personalise and prove results
Customer journeys
Design multi-step journeys that adapt to each contact's actions.
Email marketing
Build responsive emails, test variants and send at the right time.
Event management
Run webinars and events with registration, reminders and follow-up.
Lead scoring
Prioritise prospects using engagement and profile signals.
Social and ads
Schedule posts and coordinate paid campaigns from one calendar.
Analytics and attribution
Track revenue impact by channel, campaign and segment.
The customer journey
From first touch to loyal customer, on one connected plan
Step 01
Attract
Reach the right audience with targeted ads and content.
Step 02
Engage
Respond to clicks, downloads and event sign-ups.
Step 03
Nurture
Send the next message based on behaviour and interest.
Step 04
Convert
Hand qualified leads to sales with full context.
Step 05
Retain
Keep customers informed and encourage repeat purchases.
Content and social
Create once, publish everywhere, and keep your brand consistent
AI-assisted content
Draft subject lines, landing page copy and social posts from a short brief, then edit before you publish.
Shared content calendar
Plan, review and schedule campaigns across teams so launches stay on track.
Brand consistency
Reusable templates and brand kits keep every message on-brand, in every market.
Lead scoring and Copilot
Know which leads are ready before your sales team picks up the phone
- Suggests audience segments from campaign goals
- Writes first drafts of emails and landing pages
- Explains which campaigns drove the most pipeline
Lead score · Acme Logistics
- Opened the last 3 emails (+18)
- Attended product webinar (+25)
- Visited pricing page twice (+20)
- Job title matches target persona (+19)
Score 82 · Ready for sales follow-up
Industries
Campaigns that fit the way your sector sells
B2B software
Nurture long sales cycles with account-based journeys and event follow-up.
Retail and e-commerce
Promote launches, seasonal offers and loyalty programmes across channels.
Education
Drive enrolments with event campaigns, open-day reminders and nurture sequences.
Healthcare
Share patient education and service updates while respecting consent rules.
How we help
From a marketing audit to a running engine in weeks
Weeks 1–2
Audit and plan
- Data and consent review
- Journey map and KPIs
Weeks 3–6
Build and connect
- Journeys and content templates
- CRM and analytics connections
Week 7 onwards
Launch and improve
- Team training
- Monthly optimisation reviews
FAQ
Dynamics 365 Marketing questions, answered
It is Microsoft’s cloud platform for planning and running customer journeys across email, social, events and web, with lead scoring and analytics built in.
Organisations with several campaign channels, a sizeable contact database or a need to hand qualified leads to sales. Very small teams may start with simpler email tools, and we can help you choose.
Yes. It shares contact and lead data with Dynamics 365 Sales and Customer Service, and we build integrations with your other systems.
We set up consent capture, preference centres and retention rules so your marketing follows the regulations that apply to your markets.
It depends on your data, channels and number of journeys. After an assessment we give you a phased plan with clear milestones.
Yes. We offer managed support, monthly optimisation and training so your team keeps improving results.
Ready to run smarter campaigns?
We are ready to help!
Whether you are evaluating Customer Service, planning a migration or need help with an existing system, our team is ready to help. We usually reply within one business day.
info@dynamicsxpert.com
Phone
+971 58 586 8875
Office
Hyderabad, Telangana, India
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